Thursday, February 24, 2011

30% of Netflix Streaming Content Has Subtitles; 80% By End of 2011

This is Neil Hunt, Chief Product Officer for Netflix, with an update on subtitles on content available to watch instantly from Netflix. In the US, more than 3,500 TV episodes and movies have subtitles available, representing about 30% of viewing. (This is in addition to the subtitles already available “burned in” to the picture for all non-English content.) More subtitles are being added every week, and we expect to get to 80% viewing coverage by the end of 2011 (with similar goals for Canada).

We've added this page on the Netflix Website that lists all of the TV shows and movies that are available with subtitles. It is accessible via a link in the Netflix Website footer, via search (for “subtitle” or “caption”), or linked from the detail page of any title that has subtitles.

Subtitles are supported on PCs and Macs, Nintendo Wii, Sony PS3, GoogleTV, and the Boxee Box. We expect that Roku and Xbox 360 will support subtitles later this year. Most new Netflix ready devices released this summer or later will support subtitles

For content that has subtitles, look for the Subtitles button in the player on the PC/Mac:

On Netflix ready devices, look for Audio and Subtitles on the movie or TV show detail page before you begin playing: